HECO needed to showcase its offerings in a seamless, user-friendly format.
The capabilities brochure serves as a comprehensive overview of HECO's offerings for motor repair, predictive maintenance, products sales, equipment management, and field service. Going beyond mere text and sales pitches, the capabilities brochure incorporates HECO's brand identity through concise yet impactful content, captivating imagery, and compelling calls to action.
Similar to the website, the brochure provides a handy reference for HECO team members when engaging with prospective and existing clients. It effectively conveys HECO's message and brand even in the absence of a team member, making it an ideal leave-behind piece for the sales team. The style and messaging of the brochure seamlessly align with HECO's website and other marketing materials, reinforcing a cohesive and impactful brand experience.
Account service, copywriting, graphic design, vendor management