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MDARD trusted LKF to create a website promoting its MIAgExport program.

The Michigan Department of Agriculture and Rural Development's (MDARD) International Marketing Program (IMP) turned to LKF for help creating an interactive and easy-to-update MIAgExport website illustrating the program's offerings.

We created a simple user interface paired with a sophisticated back-end to power the tools MIAgExport uses most frequently. Tying the branding and aesthetics to the existing IMP brand, the website serves as a one-stop source for information on Michigan exports, directories of Michigan companies already exporting internationally, and events to connect businesses to international buyers.

The website is helpful to Michigan sellers as well as international buyers. Using the site, Michigan companies can find events regarding international selling and the best markets to sell their products. International buyers can access a comprehensive, searchable directory to find exportable Michigan-made agriculture and food products and learn more about Michigan agricultural products and the industry itself.

Services Provided

Account service, copywriting, graphic design, vendor management

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Michigan Department of Agriculture & Rural Development Work

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  • MDARD Michigan Wines Wine & Cider Festival materials
  • MDARD Michigan Wines Wine & Cider Festival Materials
  • MDARD Michigan Wines poster
  • MDARD Michigan Wines vintage brochure
  • MDARD Agriculture Industry brochure
  • MDARD Agriculture Industry Report English and Chinese
  • MDARD Facts & Figures brochure
  • MDARD International Marketing Program trade show banners
  • MDARD MIAgExport mini banner
  • MDARD MiAGExport website

Digital Work

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  • 633 Group website
  • City of Kalamazoo Protect Your Water website
  • Envirologic Technologies website
  • Fibers of Kalamazoo website
  • Glen Dimplex Thermal Solutions app screenshot
  • Hastings website
  • Kehoe Martial Arts website
  • KzooConnect website
  • MCM website
  • MDARD MIAgExport website
  • MDARD Michigan Wines website
  • The Montessori School website
  • Mulder's Landscape Supplies website
  • Parchment School District website
  • Peregrine Company website
  • Premier Radiology website
  • Trust Shield Insurance Group website
  • Welsh & Associates website