Emphasizing access to cleanliness, LKF created a ‘fresh’ brand.
A great product cannot thrive without an eye-catching logo. That is why LKF Marketing created a memorable logo and brand identity that would successfully set VersiSink apart from other cleaning options.
With cleanliness being a key brand aspect for VersiSink, the logo uses light teal as a primary color to imitate clean water and its purifying qualities. To emphasize the portable aspect of the sinks and how they work well in a variety of everyday scenarios, the outline of a person in motion is also featured in the logo.
VersiSink’s logo was found on the company’s website as well as online ads and other collateral materials to create a well-rounded and clean (pun intended!) impression of the product.
Account service, experience design, graphic design, social media management, strategic planning