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LKF Marketing is a full-service advertising, marketing, and public relations agency located in Kalamazoo, Michigan. With our experience, creativity, and innovative thinking, LKF Marketing can help you get the right results for whatever project you've got cookin'; including everything from websites to direct mail, branding to media buying, tradeshow booths to strategic planning, and more! Contact us and see what we can do for you.
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Integrated Marketing is an Effective Strategy
As budgets get tighter and the need to increase sales amplifies, marketers look for creative ways to reduce cost and improve results. It's not a new concept; the answer we frequently turn to is web 2.0. There are a plethora of tools at our fingertips and it is often a more sustainable approach, therefore it's a great choice. However, many feel overwhelmed at how to use the tools and use them properly as a cost saving measure.
LKF suggests a highly targeted program integrating web 2.0 tools along with more traditional tactics to make the most of your investment. Your current and prospective customers want to talk to you when you offer solutions to their problems. Email campaigns, web banners, and social networking along with tactics like print advertising and direct mail can be wildly successful. Use traditional media to drive prospects to your website and have an offer ready that requires that the prospect provide their email address. Your tactic should engage...
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News
- Apr 30, 2009
"101 Best and Brightest Companies to Work For" Names LKF Marketing
Kalamazoo, Mich. -- LKF Marketing is pleased to announce that it has been named ... - Feb 14, 2009
Parchment Schools' New Web Site Popular
Web surfers are visiting the new Parchment School District's Web site at more th... - Jan 26, 2009
Nonprofit Website Launched By LKF Marketing
Mena Mahiber Supporting Organization for Ethiopia, a nonprofit 501(c)3 inspired ...