LKF created a video to boost awareness and celebrate 110 years of experience.
In 2022, Miller-Davis wanted to showcase the longevity of the company through its outstanding resume of projects and quality services.
We knew that to leverage the most awareness possible during this milestone, Miller-Davis would need the production of a three- to four-minute professional video that would tie in the campaign and feature photography of projects both old and new. Interviews with key personnel at Miller-Davis were also important elements to include in order to capture aspects of the company’s culture and core values.
In addition to the main anthem video, we created two short snippets that Miller-Davis could use for social media purposes.
The main takeaway we wanted viewers to have was to think of Miller-Davis as the best resource for their next construction project, big or small, as well as considering it a pillar of the community.
Services Provided
Account service, competitive analysis, content strategy, copywriting, experience design, graphic design, vendor management, videography