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LKF developed a logo for Welsh & Associates' Podcast.

To coincide with their new and improved website, Welsh & Associates (Welsh) linked up with LKF Marketing create a logo for The Welsh Wire. This bi-weekly podcast features area business leaders talking with Sheri Welsh about culture, talent recruitment, growth, marketing, and a variety of other topics

The podcast’s goal is to share a variety of industry experiences and insights with listeners. In order to accomplish this, LKF had to develop elements that exemplified The Welsh Wire as the place to go to for area business news.

To do this, LKF created the name, custom music with help from Overneath, and logo for the podcast featuring several dots interconnected by lines. This design choice represents The Welsh Wire’s purpose of connecting like-minded professionals throughout Michigan.

Today, the logo is used on Welsh’s website and Soundcloud account as well as social media.

Our work on The Welsh Wire podcast and blog received an Award of Distinction from the 2020 Communicator Awards.

Services Provided

Account service, competitive analysis, graphic design, vendor management

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Welsh & Associates Work

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