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LKF transformed Trust Shield's quarterly newsletter to reflect its new brand.

As a fixture of its customer offerings, Trust Shield Insurance Group (Trust Shield) looked to LKF for help in transforming its newsletter after launching its new brand identity. Distributed quarterly to clients and contacts, the newsletter contains helpful insurance insights designed to appeal to a wide variety of policyholders.

Matching the agency's new look, the newsletter mixes general information with employee- and location-specific highlights. While serving as a helpful touch point and reminder to current clients, the newsletter also demonstrates to prospective clients that Trust Shield goes beyond selling insurance to provide peace of mind, expert guidance, and superior customer service before, during, and after a claim.

Services Provided

Account service, copywriting, graphic design, vendor management

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Trust Shield Insurance Group Work

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  • Trust Shield Insurance Group collateral materials
  • Trust Shield Insurance Group employee directory
  • Trust Shield Insurance Group folder
  • Trust Shield Insurance Group logo
  • Trust Shield Insurance Group newsletter
  • Trust Shield Insurance Group website

Print Work

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  • 633 Group business cards
  • CATA print ads
  • City of Portage Parks print ads
  • Elkhart Plastics print ads
  • Envirologic Technologies infographic
  • Fibers of Kalamazoo brochure
  • Glen Dimplex Thermal Solutions capabilities brochure
  • Hastings print ads
  • Kalamazoo River Watershed Counsel infographic
  • Kalamazoo Symphony Orchestra youth booklet
  • MCM capabilities brochure
  • MDARD Agriculture Industry Report English and Chinese
  • MDARD Michigan Wines poster
  • Miller-Davis Company print ads
  • The Montessori School brochure
  • Mulder's Landscape Supplies print ad
  • Premier Radiology folder
  • Treystar The Foundry info cards
  • Trust Shield Insurance Group employee directory
  • Wenke Greenhouses spring brochure